Cost has always been a factor in helping to train comms people into how best to use video.
Gone are the days when a video production company could come and shoot a five grand video for a conference of fifty people.
Sure, there’s still a place for an externally-made video. But when you have the technology on your smartphone that’s in your pocket the smart thing to do is to look at ways to use that.
Over the past three years, myself and my colleague Steven Davies have trained more than 1,000 people. It has been a delight. Often people think the kit will be expensive. Not true. You can just use your phone or tablet if you like. But for a small investment you can improve what you do.
The sixty quid kit
If you have a device and you want the basics, a Rode clip-on microphone and…
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